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How Tactable Leverages Ribbon's AI Recruiter

Tactable is a digital agency and product innovation firm offering strategy, design, and technology services to some of the largest businesses and brands—including Walmart, Rakuten, Shopify, Coinsquare, and many others.

As a proud partner of Tactable, Ribbon has helped them swiftly identify and hire the best candidates from their ever-growing pipeline. Our AI-powered solution enables 24/7 candidate interviews, eliminating delays and ensuring a consistent, exceptional experience. This seamless integration has made Ribbon an integral part of Tactable's day-to-day recruitment process.

Background

Before adopting Ribbon's AI-powered recruitment solution, Tactable faced several challenges in their hiring process. These included time-consuming manual screenings, difficulty managing a high volume of applications, potential unconscious biases in candidate selection, scheduling conflicts for timely candidate screenings, and inconsistent interview experiences across recruiters. Tactable's recruitment team was spending hundreds of valuable hours interviewing unsuitable candidates due to inefficient identification of top talent from their growing applicant pool.

Tactable's goals for adopting Ribbon into their recruitment was to:

• Streamline the screening process: Reduce time and effort spent on manual candidate evaluations by using Ribbon to efficiently process applications.
• Enhance candidate quality: Improve the caliber of candidates progressing through the hiring funnel by more accurately identifying top talent.
• Increase hiring efficiency: Shorten hiring cycles and reduce recruitment costs by automating initial screening stages.
• Improve candidate experience: Provide a more responsive and consistent interview process for all applicants, regardless of when they apply.
• Mitigate bias: Minimize unconscious biases in the recruitment process by giving all team members access to comprehensive data, including recordings of candidate conversations.

How Tactable successfully used Ribbon in their hiring process

Tactable implemented Ribbon at the top of their candidate funnel, allowing AI to rapidly conduct all initial interviews. The key features utilized by Tactable to enhance their recruitment process include:

• AI interview and screening: Automated initial evaluation of applications based on additional data points, such as verbal communication assessment, significantly reducing manual phone screens.
• 24/7 interview capability: Allowing candidates to complete interviews at their convenience, improving response rates and candidate experience.
• Natural language processing: Analyzing candidate responses to open-ended questions, providing deeper insights into their qualifications and potential cultural fit.
• Customizable assessment parameters: Tailoring the AI's evaluation criteria to match Tactable's specific requirements for each role.
• Data-driven insights: Generating comprehensive reports and analytics to support informed decision-making in the hiring process.

The training and onboarding period for Tactable's HR team onto Ribbon was rapid, with a minimal learning curve—taking just minutes to get started. Team members were able to immediately onboard by creating an interview flow and begin interviewing candidates.

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Results and Benefits

Tactable saw a significant improvement in recruitment efficiency after implementing Ribbon. The company experienced a substantial boost in their hiring process, with faster initial screenings reducing the time-to-hire by an estimated 75%. This improvement enabled the hiring and recruitment team to spend more in-depth time with the best candidates in their pipeline for further assessment.

Implementing Ribbon's AI-powered recruitment solution led to substantial reductions in both time and financial resources allocated to the hiring process. By automating initial screenings and streamlining candidate evaluations, Tactable reduced their cost per phone screening interview by 87% (based on a recruiter's time spent).

After integrating Ribbon into their daily recruitment process, Tactable uncovered candidates they acknowledged would have typically been overlooked. This led to expedited hires, including the addition of a new team member weeks ahead of schedule.

Employee and Candidate Feedback

Implementing Ribbon into their recruitment and hiring flow has been a game-changer for Tactable's business.

Candidates have given an average feedback score of 4/5 for their interview experience with Tactable + Ribbon. Here's what some of them said:

"I'm really impressed with how accurate and smooth this AI interview was. The experience felt surprisingly intuitive and user-friendly. Love it!"

"This was fantastic. It felt like I was talking to an actual person—I'm surprised at how smooth the entire conversation was."

"This was absolutely amazing. I loved how the AI was able to summarize what I was saying and apply it to the job responsibilities."

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